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Diehard cricket fans watch India, Pakistan match live on World’s largest screen at HITEX!

  • World Book of Records recognises the screen as the world’s largest

  • Tollywood Diva Shriya Saran’s presence at the venue adds to the frenzy

  • Pernod Ricard India (P) Ltd; donates five thousand balls and bats to blind cricketers

Hyderabad, October 2023: Pernod Ricard India (PLtd.; a fully owned subsidiary of Pernod Ricard SA; hosted a Cricket extravaganza for the diehard Cricket World Cup 2023 fans, today at the HITEX, Hyderabad. Chief Guest and Tollywood Diva Shriya Saran added to the frenzy with her presence at the venue.

Pernod Ricard India (PLtd.; hosted live screening of the India, Pakistan match on two large screens, one placed inside the Hall No. 2 of HITEX, measuring 64 ft., width and 22 ft., height and another, the world’s largest screen, measuring 80 ft., width and 36 ft., height, outside the hall for a larger audience to view the match, live.

 Shriya Saran unveiled the largest screen at the venue to the amazement of the huge audience present to watch the electrifying India Vs Pakistan match. She presented the World Book of Records certificate to Udit Dugar, Zonal Head, South; Anant Swarup, Region Head, Telangana and AP; Prakhyath Thejveer, Zonal Marketing, South and Navneeth Rao, Marketing Head, Telangana and AP, Pernod Ricard India (P) Ltd; recognising the feat of installing the world’s largest screen. Shriya Saran also presented five thousand bats and balls for blind cricketers, donated by Pernod Ricard India (P) Ltd.; to Mr Ajay Kumar Reddy, Captain, Indian Men’s Cricket Team for the blind; Mr Dhiraj Sequeira, Manager, Indian Men’s Cricket team for the blind and Mr K. Anil Reddy, General Secretary, Cricket Association for the blind in Telangana.

 Shriya Saran speaking about the India, Pakistan match said, India is playing really well, I am very excited and know India will win this match today. The big screen here is not just big, its humongous and watching the match on it is a great experience, I am enjoying it. Watching on the big screen added to the thrill of the match, because it’s so clear. It’s a great initiative on the part of Pernod Ricard India (P) Ltd.; to provide cricket bats and balls to blind cricketers. I was associated with a blind school, during my school days in Delhi, then I had a small NGO called Spandana, where we employed blind therapists, I was also associated with blind football team. I am very happy that today I am associated with blind cricket as well. It is thrilling to watch them play cricket, I used to see them play cricket when I was in School, they are so focussed and inspiring and learnt a lot from them. I would like to say that they are truly and beautifully blessed to face the challenges. We spend our lives looking at things we don’t see them, when you are differently blessed you will start feeling them, seeing them differently. I also feel that god has a way of blessing you differently, its magical. It’s actually beautiful that because of this cricket match today, I got an opportunity to meet the blind team as well. With my daughter Radha, every day is a new day and you learn something new every day, her sense of humour is super funny, she has a way with the smile, so every day is a learning day, I do end up becoming a kid with her. My mom is a huge Krishna follower and she gave the name, Radha also means happy in Russian, so it means something in both the languages.

 Udit Dugar said, we are all witnessing the India Vs Pakistan world cup match on the world’s largest live projected screen. An India, Pakistan match that too in a World Cup is a massive massive event. This is our way to give the fans a large experience.   

 The event turned festive with over three thousand cricket enthusiasts at the venue having lots of fun watching the match live and getting entertained by DJ and Dhol. Anchor and the Celebrity kept the audience engaged with fun games and entertainment, during the match breaks.

 Udit Dugar, Zonal Head, South, Pernod Ricard India (P) Ltd; Anant Swarup, Region Head, Telangana and AP, Pernod Ricard India (P) Ltd; Prakhyath Thejveer, Zonal Marketing, South, Pernod Ricard India (P) Ltd; Navneeth Rao, Marketing Head, Telangana and AP, Pernod Ricard India (P) Ltd; Ajay Kumar Reddy, Captain, Indian Men’s Cricket Team for the blind; Dhiraj Sequeira, Manager, Indian Men’s Cricket team for the blind and K. Anil Reddy, General Secretary, Cricket Association for the blind in Telangana; graced the occasion.

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